At least once in our lives, we will be required to write a speech be it during a class presentation, on graduation day, or for any other purpose. During this time, we ought to have been adequately prepared so as to give an excellent speech.
In this article, we will show you 8 strategies that will help you in crafting a great speech.
1. Consider the Audience
When writing your speech, the people to consider the most is the audience. They are the ones that will be listening to you throughout your whole speech. Think of how you can effectively convey your message to them, put yourself in their shoes and try to understand their position.
Write from the audience’s point of view, select one person from the audience that you resonate with, let this person be a representation of the majority and write the speech as if you are talking to them.
2. Write As You Speak
Write your speech as if you’re directly talking to the people who’ll be listening to you. To assist you in writing, you can say out loud the words or record them so as to review them later and take notes.
You don’t have to write down everything that comes out of your mouth, what matters most is the flow of ideas. Also, you don’t have to write them down sequentially, brainstorm them first then arrange them.
When giving examples, be sure to illustrate from the research that you’ve done.
Throughout the course of your writing, stop and review your work. All aspect of your speech should be reviewed so that your audience can easily grasp what you’re saying. Check the tone of your writing. Check if it matches the particular setting that you’ll be delivering your speech in. The length of your sentences should matter too. Lengthy sentences do not give you time to breathe and pose a challenge to your listeners. Choose your words wisely, do not use complicated language that your average listener may not be able to understand. Just use regular, day to day language. Be conversational! Remember that this is oral writing and your sentences do not have to be perfect, we do not talk the way we write.
Throughout your speech there needs to be cohesiveness, the transition from one idea to the next must be smooth so as not to derail your listeners. The links between your ideas should be visible - make the end of one scenario clear to your listeners then introduce the next by shifting their attention to it.
Remember to read these links out loud, during speech writing, in order to find out how they sound. This can be a good indicator of whether your speech is okay or it still needs some refinement.
5. The Conclusion
Long after you’re done with your speech, you still want it to linger in the minds of your readers. Therefore, a memorable ending would be very ideal! To do this, you have to do conclude by asking questions that request or urge them to pursue certain things. Your ending should also be able to inspire, motivate or celebrate your audience, or someone that they can relate to.
6. The Introduction
Once you have the main ideas, the linking, and the conclusion, then it's time to focus on the introduction. The introduction comes last because it’s the most important aspect of your speech. This is the part that will have your listeners pay attention to you or sleep while waiting for you to finish. What makes people listen to you is the hook - you want to hook them from the start! Hooks come in different ways and it’s up to you to seek them out, just make that they are appropriate.
First, for you to have the right hook, you must look at the reason why you’re giving this speech. What will be your call to action? And what should be the result of your audience lending their ears to you? It could be in the form of humor, alarming statistics, your call of action or the formality or informality. Be creative!
7. Proofread/Revise Your Speech
Once you’re done writing your speech, you should proofread it to make sure that everything is in order. During your first read, check that all your main ideas are flowing well and that they have supporting material together with an introduction and an ending.
The second reading should focus on the smooth transitions of passages - make sure that they are vivid and easy to follow.
On the third read, concentrate on the sentence structure, language, and tone!
8. Rehearse Your Speech
Now, this is the final part of your speech writing, take some time to read the speech to yourself or some of your close friends and family. By doing this, you’ll be able to get feedback which will help in improving your speech.
That’s all you need to know to come up with a good speech and give it in public. Focus on these strategies to ensure that you have a moving speech that will be remembered for a long time.